ARCMOOD
ARCMOOD / POLINA GOSTEVA
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Vivetta FW25

ARC 005
SHOWS & BACKSTAGE / Milan / 2025
ProjectVivetta FW25
Client / publicationVivetta — Milan Fashion Week
RoleStylist’s assistant, backstage
YearFebruary 2025
LocationMilan

/ Concept

Backstage at the Vivetta Fall/Winter 2025 show: organising the looks so every outfit was complete, in order and ready to go; quick changes during the show, securing garments, adjusting details and solving problems on the spot. I was responsible for one look and one model — her whole appearance, from preparation to the final runway check of fit and detail against the stylist’s vision.

Vivetta FW25
Vivetta FW25
MOOD / 02

“I call them flying bows — as if, while you’re getting dressed, a waft of air disarranges your look.” — Vivetta Ponti

MOOD / ARC

/ Video content

/ Team & credits

Designer
Vivetta Ponti
Stylist’s assistant
Polina Gosteva

Vogue Runway, 26 February 2025